Commercial due diligence in the hygiene products sector
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Context & objectives:
BluePeak Private Capital is a private equity fund based in Tunis investing mainly in Africa via so-called ""Mezzanine"" investment vehicles. As part of its strategy, it plans to invest in the paper hygiene products sector, a highly competitive market with a limited growth profile due to demographic changes. Matine Consulting was hired to conduct the commercial due diligenceClient's objectives:
Main achievements & impacts
Market study of toilet paper products in the North Africa region including market outlookComplete operational analysis of the target company highlighting its strengths in terms of positioning and production capacity as well as areas for improvementCritical review of a business plan for the target